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Business Tips

4 Ways to use Data in Your Salon

By Michelle Fergusson | 

What if I told you that there are 4 things you can do to help your salon to run smoothly and increase its profitability. I don’t know about you, but that makes me feel excited. Now what if I told you that these 4 things have to do with using data? You likely might feel more reserved to try out these tips. But fear not, I promise these are easy tips!

Data can seem intimidating, but it allows you to quickly gather information to make decisions. But having data on your side will increase your confidence and it will help to strengthen your business’s bottom line! By using these 4 data tips, you will see positive results in your salon!

1. Salon Reports

Reports are super important, as they hold various important information. Looking at reports probably sounds dull. But, we promise the ones in SalonScale are super easy to review! The information is pulled automatically for you, so that you can quickly see how much of a product is being used and how much profit it’s generating for your business. In the SalonScale Reports tab you can view:

  • Product Reports where you can see your product costs by color brand
  • Stylist Reports where you can see your product costs and color profits by stylist
  • Client Reports where you can see your product costs and profits by client

2. Order Forms

Regardless of if you are a salon owner, a booth renter, suite owner, or a salon manager, Not having to count your tabs and tubes weekly can save so much time! Being able to pull a report on inventory used in your salon helps you to see what products are used the most, but ensure that the product you’re ordering if the color product you use. 40% of color in your back bar goes unused, which is money that could have gone elsewhere in your business.

Under “Orders” in SalonScale, you’re able to download a report that shows the number of products used in your salon and which ones you’re running low. Within the web dashboard, you can easily download the forms and forward them off to your distributors or account representatives! In the web dashboard you can also see past orders too!

3. Formula Management

How many of you still write down your client’s formulas on a recipe card? And how long does it take you to find that card when you go to the back to mix?

Being able to see previous formulas used on past sessions as well as notes on each session and client, make future appointments so much easier. It also saves time going through those formula cards too. By adding notes to your color sessions, you can leave reminders for the two of you, that your client is wanting to go cooler or lighter next time. Or that you need to mix an extra bowl because your client has lots of hair!

Formula management also helps that in the case you’re sick or you happen to go on maternity leave, your client is able to visit another stylist at your salon and then they can use the same formula as last time.

4. Accurate Pricing

Pricing is a huge topic right now in the salon industry. By weighing your color product you are able to know the cost of the product to the last drop. Whether your salon is charging by itemized services or by a part + labor method. The average amount of color used during a color appointment has increased by 8 to 10 times! Unfortunately, the price for color sessions has not followed suit. Meaning the latest trends in the hair industry are actually costing your business money.

Adding your actual color costs into your pricing gives you peace of mind that you aren’t undercharging or even overcharging your client for your services on them, and it also makes you feel confident that everything leaving your color bar is paid for!

SalonScale was created by a salon owner for salon owners and stylists alike. We’re on the mission to create an ecosystem of sustainable salons, and we’d love to welcome you to our community!

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Michelle Fergusson

Michelle Fergusson is the Content Manager at SalonScale Technology Inc. With over 3 years of experience in the marketing field, she has worked with multiple tech companies and non for profits to help them grow their brand and optimize their profits.